You can't be valuable to 4,000,000 people if you are not valuable to 4. You need 4 people to comment on your blog, 4 people to subscribe to your email list, 4 people to have coffee with to get feedback on your idea, 4 people to show up your event, 4 people, tell their friends about you etc.
If you have a new idea, or a way to improve something or you dream of being a broadway star you have to find your first 4 fans. Find the 4 people who could benefit from your idea and build your dream around them. Bringing an idea to life is challenging. I always say "don't fall in love with your idea, fall in love the people whose problem you're solving.
Whether you are thinking about a new business, a new song, a new podcast, or even a new processes at work. Find your first 4 and you are on your way to 4,000,000.
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